AI, Digital Design & Creative Transformation: Lessons from the Trail Blazers From Value Capture to Value Creation Recently, I came across an inspiring story about how the Portland Trail Blazers shifted their mindset around AI—moving from simply capturing efficiency to creating entirely new value. David Long, a digital marketing professional (not a developer or data scientist), used AI tools like...

Exploring AI, Research Nuances, and UX Bias in Digital Product Design ChatGPT’s Agent in Action This week, I spent some time reading about ChatGPT’s agent and its real-world performance – a true eye-opener for anyone curious about AI in design. According to this article by Evan Sunwall from NN/g, while the agent successfully completed tasks like booking a restaurant reservation,...

Exploring the Latest in AI and Digital Product Design GPT-5: A Game-Changer for Design Workflows This morning’s newsletter brought some exciting news from OpenAI – the long-awaited GPT-5 is now live and accessible to everyone, including free users. For us design professionals, this isn’t just another tech update; it means smarter, faster tools that could easily be woven into our...

Exploring AI’s New Frontier in Design and Digital Products Immersive Environments with Google Genie 3 This morning, I couldn’t help but get excited about Google’s latest breakthrough – Genie 3. As someone who appreciates the combination of technology and creativity in design, I found its ability to generate interactive, 720p environments (complete with real-world physics) absolutely fascinating. You can explore...